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Sales Promotion

Generally, our sales promotion tends to fall into the following  categories: 

• Consumer

• Trade

The seven primary Consumer sales promotion objectives are: 

> Reach New Users 
> Retain Current Users 
> Load Current Users 
> Increase Product Usage 
> Trade Consumers Up 
> Reinforce Brand Advertising 
> Introduce New Products


For the Trade, sales promotion objectives include: 

> Gain New Distribution 
> Obtain Support of Consumer Promotions 
> Build (or reduce) Trade Inventories 
> Improve Trade Relations 

Our aggressive promotion strategies include but are not limited to:

• Packaged Goods Trade promotions

• Contests and Sweepstakes

• DVD & Video Promotions

• Sampling and Trial Campaigns

• Partnership and Tie-in Promotions.

We are ready to meet all your sales promotion needs, so give us a call whenever the need arises.

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